Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral
Ben Smith
10 Key ideas
24 MINS
4.4 (124)
Technology & Future Marketing & Sales Politics History
Curious about how a mischievous grad student rose to be a digital media pioneer?
Intrigued by the transformative power of viral content and its role in shaping public discourse?
Wondering how the rivalry between tech visionaries Jonah Peretti and Nick Denton reshaped the media landscape?
Dive into the world of digital traffic, viral impact, and the revolution of online journalism.
Curious about how a mischievous grad student rose to be a digital media pioneer?
Intrigued by the transformative power of viral content and its role in shaping public discourse?
Wondering how the rivalry between tech visionaries Jonah Peretti and Nick Denton reshaped the media landscape?
Dive into the world of digital traffic, viral impact, and the revolution of online journalism.
Key Ideas
Read | Listen - Full summary
#1
Did Jonah Peretti's Viral Nike Email Spark the Birth of Modern Digital Media?
01 Jan 1970
02:21
02:21
#2
How Jonah Peretti and Arianna Huffington Revolutionized Digital Media
01 Jan 1970
02:28
02:28
#3
Did Nick Denton and Anna Holmes Reshape Digital Media While Sparking Controversies?
01 Jan 1970
02:01
02:01
#4
Obama's Campaign, Disney's Rejection, and the Rise of The Huffington Post and BuzzFeed
01 Jan 1970
02:34
02:34
#5
Did Mark Zuckerberg Miss Out on the Next Big Thing by Not Buying BuzzFeed in 2012?
01 Jan 1970
02:22
02:22
#6
BuzzFeed's Meteoric Rise: Jonah Peretti’s Strategic Genius Amidst Digital Media Turbulence
01 Jan 1970
02:09
02:09
#7
Did Hulk Hogan's Lawsuit Against Gawker Signify the Dawn of a New Media Era?
01 Jan 1970
02:09
02:09
#8
BuzzFeed's Defining Moment: The Explosive Trump Dossier Release
01 Jan 1970
02:33
02:33
#9
Is Jonah Peretti's BuzzFeed Saga the Ultimate Tale of Digital Media's Highs and Lows?
01 Jan 1970
02:15
02:15
#10
Final Recap
01 Jan 1970
03:54
03:54
About Author
Ben Smith is a prominent journalist and author known for his in-depth analysis of media and digital culture. He co-authored the book "Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral," which delves into the competitive and often chaotic world of online content and its creators. Smith has a rich background in journalism, having served as the founding editor-in-chief of BuzzFeed News and later as a media columnist for The New York Times. His work often explores the intersection of technology, media, and society.
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