Ever wondered how bad design leads to errors and accidentsOr how a philosophy like Toyota’s Jidoka or methods like Poka-yoke can reduce mistakes and improve systemsCurious about how the principles of human-centered design can lead to better, more intuitive solutionsDive in to explore these concepts and more, learning how understanding and embracing errors can lead to significant improvements and safer systems.;
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Donald A. Norman is a renowned cognitive scientist and usability engineer, best known for his seminal work in the field of design and human-computer interaction. He authored "The Design of Everyday Things," which emphasizes the importance of user-centered design and the cognitive aspects of how people interact with everyday objects. Norman's contributions have significantly influenced the principles of user experience (UX) and human-centered design, making complex systems more accessible and intuitive for users. He is also a co-founder of the Nielsen Norman Group, a leading consultancy in usability and user experience.
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