Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competit ion
Guy Kawasaki
13 Key ideas
37 MINS
4.6 (845)
Business & Career Marketing & Sales
Ever wondered what sets successful entrepreneurs apart?
How do Apple and Microsoft's contrasting strategies play into their success?
What's the role of passion, resilience, adaptability, and ethical influence in entrepreneurship?
Curious about the intriguing stories of startups like Apple's early rejections or the peculiar success of James Currier's Tickle?
Ever wondered what sets successful entrepreneurs apart?
How do Apple and Microsoft's contrasting strategies play into their success?
What's the role of passion, resilience, adaptability, and ethical influence in entrepreneurship?
Curious about the intriguing stories of startups like Apple's early rejections or the peculiar success of James Currier's Tickle?
Key Ideas
Read | Listen - Full summary
#1
Can You Overcome Startup Rejections Like Steve Jobs and Steve Wozniak?
01 Jan 1970
02:43
02:43
#2
Mastering the Art of Startup Fundraising: Insider Tips from Venture Capital Experts
01 Jan 1970
02:08
02:08
#3
Can Microsoft and Apple Teach Us the Secret to Startup Success?
01 Jan 1970
03:28
03:28
#4
Unleash Your Inner Woz: Innovation Secrets from Apple to Silicon Valley
01 Jan 1970
02:05
02:05
#5
Are You Making These 13 Rookie Marketing Mistakes and Missing Out Like Volvo?
01 Jan 1970
03:30
03:30
#6
Mastering Sales and Innovation: Lessons from Simons, Chabris, and Top Researchers
01 Jan 1970
03:31
03:31
#7
Can You Master Communication Like Steve Jobs and Majora Carter?
01 Jan 1970
02:19
02:19
#8
Mastering Influence: Dr. Cialdini's Ethical Approach to Win-Win Beguilement
01 Jan 1970
03:43
03:43
#9
Can You Outpace Giants Like IBM and Microsoft with Your Startup Strategy?
01 Jan 1970
01:47
01:47
#10
Lessons from Joshua Bell: Transform Hiring and Firing with Context and Clarity
01 Jan 1970
03:09
03:09
#11
Can Startups Avoid the Stanford Prison Experiment's Dark Lessons on Human Behavior?
01 Jan 1970
02:36
02:36
#12
Bill Gates and Social Entrepreneurs: Transforming Global Impact
01 Jan 1970
02:32
02:32
#13
Final Recap
01 Jan 1970
03:45
03:45
About Author
Guy Kawasaki is a renowned author, speaker, and entrepreneur known for his work in marketing and technology. He is a former chief evangelist of Apple and a key figure in the development of the Macintosh computer. Kawasaki is also the author of several influential books, including "Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition." This book offers practical advice and insights for entrepreneurs and business professionals looking to excel in their fields.
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