Are you intrigued by the human psyche and its drive for motivationWhat if you discovered that money isn't always the best motivatorDive into the mind of Dan Ariely, who, having survived severe burns, embarked on a quest to understand human motivation. Find out why pizza and praise can outperform cash as motivators, why we value what we create, and how our desire to leave something behind drives us.;
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Dan Ariely is a renowned behavioral economist and professor at Duke University, known for his research in psychology and economics. He is the author of several best-selling books, including "Predictably Irrational" and "The Honest Truth About Dishonesty." Ariely's work explores the irrational forces that influence human behavior and decision-making. In "Payoff: The Hidden Logic That Shapes Our Motivations," he delves into the intricacies of what drives us, offering insights into the underlying motivations that shape our actions.
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